Databases

Articles about databases

Introduction to Data

Introduction to data management, databases and database lingo for startup and volunteer grass-roots environmental organizers and others with little to no database experience.

A Case Study of Drip Campaigns

Drip campaigns are an automated series of emails, allowing for automatic opt-in based on triggers, and do not require any ongoing maintenance once launched. This is the story of how ONE/Northwest is using this concept to power our web support email series.

Salesforce Bandwidth Notes

Important information about the bandwidth usage of Salesforce.

Is Salesforce.com right for your Nonprofit?

This document is meant to be a short starting point for nonprofits to make a decision if Salesforce.com is a good choice for their nonprofit. It will give some introduction to what Salesforce.com does, and the benefits and risks involved in using it.

Tracking "Ladder of Engagement" Organizing With Salesforce

How we are using Salesforce databases to model "Ladder of Engagement" organizing strategies.

Creating the Relationship-Centric Organization

A great piece by Paul Hagen on making the leap from "donor databases" to "constituent relationship management."

Donor Management Process Maps - Part 3: Donation Processing

Third in a series of articles about process maps for donor management

Donor Management Process Maps - Part 1: Prospecting

First in a series of articles on donor management process mapping.

Donor Management Process Maps - Part 2: Renewing Donors and Following Up On Open Pledges

Second in a series of articles about process maps for donor management.